Wholesale runs better
on one system
Odoo ERP for UK wholesalers and distributors. Orders, warehouses, buying, invoices and margin in one place, set up and supported by Smart IT.
Book a free systems review → See how it works
Orders Warehouses Barcode picking Buying Invoices Margin
Sales
Inventory
Purchase
AccountingDynamics NAV 2017
Support ends 11 Jan 2027
UK B2B e-invoicing
Mandatory 1 Apr 2029
E-invoicing date: HMRC roadmap, as reported by KPMG, October 2026.
Wholesalers on Odoo with Smart IT
Sound familiar?
The screen says 40. The shelf says 12.
It’s not your team’s fault. Orders, stock, purchasing and accounts in separate systems mean every number needs checking twice.
the pick list was on paper.
the portal didn’t talk to stock.
freight sat in a spreadsheet.
the rebate was a guess.
month-end took a week.
“Every order gets typed twice.”
What operations managers tell us
“I can’t tell you which customers actually make us money.”
What finance directors tell us
“Our system is going out of support, and I don’t want to do this again in five years.”
What owners tell us
Order in, out the door, in the books.
Every order follows the same path through one system, from the moment it lands to the margin it makes.
1
Trade portal Web shop Phone Email Sales rep
Order in
Every channel lands in one order queue, with each customer’s own prices and stock checked as the order is taken.
2
Barcode pick · stock moved
Carrier label printed
Delivery confirmed
Pick and ship
Handheld barcode picking, routes across warehouses and 3PL locations, and carrier labels from the same screen.
3
InvoiceSent
PaymentReconciled
MarginBy customer
Invoice and see margin
The invoice, the payment and the landed cost post to the ledger, so margin by customer and product is always up to date.
Everything a wholesaler needs, in one system
Odoo’s apps for selling, stock and finance, with our own products for VAT, reporting and data migration on top.
Sales and B2B portal
Quotes, orders and a portal where trade customers order at their own prices.
Inventory and warehouses
Stock across every warehouse, van and 3PL location, with routes and reorder rules.
Barcode picking
Handheld pick, pack and receive, with every move recorded.
Purchase and landed costs
Supplier orders, lead times, freight and duty added to the cost of stock.
Accounting
Stock valuation, credit control and month-end, with structured invoicing.
eCommerce and CRM
A web shop on the same stock, and one view of every account.
VAT returns submitted to HMRC from Odoo.
Daily margin by customer and product, on a dashboard.
Brings your history across from QuickBooks, Sage 50 or Xero.
Support and hosting
Bronze to Gold plans, UK hosting, backups and ISO 27001 security.
Customer story · Zelus Sports
Three countries, one Odoo
Zelus Sports, a Nike licensee, has run Odoo with Smart IT since 2019 across the UK, the Netherlands and Australia, from order intake to delivery.
Two kinds of order. “At Once” orders ship from stock; “Future” orders link straight to a purchase order.
Routed automatically. Stock goes to a UK or Dutch embellisher depending on where the customer is.
One set of books. Multi-company, multi-currency accounts across all three countries.
The switch you keep putting off is smaller than you think
Here’s what wholesalers say first, and what actually happens.
“We can’t stop the warehouse to go live.” We roll out in phases: orders and stock first, accounts in phase 2, tested on your own data before go-live.
“Our data is a mess.” Our migration team and Smart Sync clean it up and bring it across, so you start with history, not a blank system.
“Big ERP costs a fortune.” A gap analysis gives you a written plan and a fixed quote before you commit.
Step 1 · Systems review
Free
45 minutes with a consultant who maps your order flow and shows Odoo on it.
Step 2 · Gap analysis
Fixed quote
A written fit/gap, rollout plan and migration plan before you commit.
The things wholesalers ask before they switch
Something we missed? Ask us, a consultant answers.
Yes. Each warehouse, van or 3PL location has its own stock, with routes and transfers between them, all in one system.
Yes. The B2B portal and web shop use each customer’s price list, and orders drop straight into picking.
Book a systems review. We map what you run today and plan a phased move to Odoo, with your data.
Odoo Accounting can send structured e-invoices, and we’ll check your setup against HMRC’s rules as they’re published.
Smart Sync brings accounting history from QuickBooks, Sage 50 or Xero. Other systems, including Sage 200, are scoped as part of the project.
Our own UK helpdesk and the Smart IT Portal, on a fixed-price Bronze, Silver or Gold plan.
Orders typed twice?
See them on one system.
Book a free wholesale systems review. We’ll map how orders, stock and invoices move today, then show what one system would change.
Free, 45 minutes Online or on site Written summary afterwards
